RIVER STREET

MARKETPLACE

SAN JUAN CAPISTRANO, CA.  ☆  EST. 1794


TESTIMONIALS

RIVER STREET SAN JUAN CAPISTRANO logo

RIVER STREET

CREATING COMMUNITY. CELEBRATING HISTORY. INSTILLING PRIDE. BECOMING LEGACY.
At River Street Marketplace, Frontier Real Estate Investments will create an inviting destination that builds community, connects and respects history, reflects local values, evokes an instant sense of place, and produces a legacy of enduring pride for the City of San Juan Capistrano. Located on what is now the Ito Nursery site in the Los Rios District, River Street Marketplace will capture the soulful spirit of this special city, artfully blending past and present.

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VISION

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SENSE OF HISTORY AND PLACE

Paying homage to the City’s agricultural roots, River Street Marketplace’s olive grove will greet guests as they arrive in the thoughtfully designed parking area. Nearby bike racks and hitching posts suggest other ways to get to – and enjoy – River Street Marketplace. Designed around a grassy common with varied seating options, communal tables for outdoor dining, amenities such as a bocce ball and a horseshoe court, a vegetable garden for farm-to-table inspired dining, and a California native landscape palette, River Street Marketplace’s pleasing agrarian architecture will possess a sense of history and display a cultural and architectural cohesiveness with its surroundings.

OVERVIEW

River Street Marketplace will encompass unique, true-to-place offerings within an idyllic environment providing the San Juan Capistrano community and its visitors the perfect place to enjoy a fun family outing, a date night, an alfresco business meeting or a day trip, with varied dining options, a unique retail offering, fitness and wellness choices, and limited creative office space. River Street Marketplace will be an inviting destination that builds community, connects and respects history, reflects local values, evokes an instant sense of place, and produces a legacy of enduring pride for the City of San Juan Capistrano. Located on what is now the Ito Nursery site in the Los Rios District, River Street Marketplace will capture the soulful spirit of this special city, artfully blending past and present.

COMMUNITY EVENTS

In addition to its retail, dining, wellness, and office offerings, River Street Marketplace hopes to host a schedule of events and activities that foster community involvement and encourage guests to develop a deeper connection with this special place. In essence, River Street Marketplace will quickly become an important part of the San Juan Capistrano community, offering a unique, welcoming destination in keeping with the spirit of this beloved city.

FREQUENTLY ASKED QUESTIONS

River Street Marketplace is proposed to be developed on the property that is currently the Ito Nursery. The Ito family purchased the property in 1959, opened their nursery in 1970, and would now like to sell their property and retire.

The Ito Nursery land is private property that has been owned by the Ito Family for over 50 years. They have had many offers to buy their property over the years and looked at many options, including an office park and a housing development. However, they wanted something that would fit with the spirit of Los Rios and leave a lasting family legacy. The River Street Marketplace really spoke to them as being a good fit for the area, specifically the project’s addition of new specimen trees, including an olive grove and various fruit trees.

No, none of the buildings are located within the Historic District. Also, the Ito Nursery building itself is not considered a historical structure.

No. There will be five appropriately scaled buildings that reflect the Los Rios heritage and rustic environment with a central green area, planted with native landscaping and specimen trees.

There will be several stores including clothing and jewelry stores, a flower stand and western wear boutique. The jewel of the Marketplace will be a farm-to-table market with a butcher, fishmonger and bakery, as well as a variety of to-go food and drink options.

There will be plenty of parking on the River Street Marketplace property, including over 280 stalls on a parking lot composed of organic materials – no ugly asphalt. Having additional parking will help alleviate traffic congestion on Del Obispo by giving visitors and residents a convenient option to park their cars and walk downtown, creating a more pedestrian-friendly environment.

Road improvements to Paseo Adelanto and Del Obispo – potentially including modifications to existing street signage, the signals along Del Obispo and the addition of a roundabout on Paseo Adelanto – which would prevent non-residential traffic from entering the Los Rios neighborhood and will help the overall flow of traffic, keeping traffic to a minimum

The City Council voted 4 – 1 in October of 2016 to initiate a study of River Street Marketplace. Since this council meeting the project has received feedback from multiple City Commissions including the Design Review Commission and the Cultural Heritage Commission. These workshops provided an opportunity to gain valuable feedback from the community.

In 1978, the City realized how unique and historically-rich the Los Rios District is and approved a Specific Plan to preserve the historic structures (the original adobes) within the district. In 1997 that Specific Plan, with comments from the public, was updated and approved again. It was focused on preserving the historic buildings.

The proposed project will be comprised of five buildings that are not within the Los Rios Historic District. The buildings are within the Los Rios Specific Plan area, and are only near the Los Rios Historic District. The Ito Family purchased the property in 1959 and opened the nursery in 1970. The Ito Nursery building itself is also not considered a historic structure. The Ito Nursery is not on the National Register of Historic Places.

The designation of the Ito Property’s use as a nursery was meant as a placeholder, according to Los Rios Specific Plan committee members. It was the use at the time, and the intention was to keep the designation open for consideration in the future.

In addition to providing multiple amenities to our community, the River Street Marketplace will boost the economy and raise surrounding property values. The income from the project’s sales and property taxes, in addition to development fees, will go toward helping our City fix its streets and roads, preserving our youth and senior programs, maintaining our parks, and providing additional law enforcement.

Yes! The entire cactus will be preserved in its current location.

CONTACT

Frontier Real Estate Investment
Frontier Real Estate Investments is a privately held real estate development firm driven by an entrepreneurial spirit and an unwavering passion and commitment to elevating the character and quality of its projects and the places they serve. Frontier is led by a senior management team with 125 years of experience in development and powered by a deep bench of talent known for its exceptional character, competency and culture. As a result, Frontier Real Estate Investments is the preferred developer for some of the nation’s top retailers, and also specializes in infill retail development and placemaking, with more than $300 million in real estate currently under development.
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